Create shortcut to appdata folder

Hi,
I was wondering if it was possible to create a shortcut of the application folder in appdata folder?

I tried a:

CreateShortCut "$SMPROGRAMS\NameOfApplication\NameOfApplication_DATA.lnk" "$APPDATA\NameOfApplication"

...without success

"$APPDATA\NameOfApplication" has to exist before you create the shortcut...